Lead Product Marketing Manager, OTC & Prime - Remote

Overview

As a Lead Product Marketing Manager at Kraken, you will contribute to the success of our OTC & Prime products by crafting strategies that resonate with professional traders and institutions.

In Short

• Contribute to the OTC and Prime product vision and roadmap.
• Lead product launches and define success metrics.
• Elevate the existing product portfolio.
• Craft and evolve product value narratives.
• Drive sales enablement materials and messaging strategies.
• Support Kraken’s ecosystem growth through go-to-market efforts.
• Conduct deep analysis of customer needs and market trends.
• Lead customer research and insight initiatives.

Requirements

• 7–10 years of product marketing experience in crypto or fintech.
• Deep expertise in OTC trading and lending.
• Experience marketing to institutional and private client segments.
• Proven success launching products using market and customer insights.
• Strong experience in positioning products for different user segments.
• Ability to lead complex, cross-functional projects.
• Track record of crafting powerful product narratives.
• Highly analytical and data-driven.
• Strategic thinker with strong execution skills.
• Strong communication skills across various formats.

Benefits

• Work in a fully remote environment.
• Join a mission-focused company in the crypto space.
• Collaborate with a diverse team across 70+ countries.
• Access to industry-leading security and client support.
• Opportunities for professional growth and mentorship.