Senior Copywriter - Remote

Overview

Kickstarter is the go-to crowdfunding platform for creative projects across everything from film, games and music to art, design, and technology. Fueled by the support of our team, our mission to help bring creative projects to life has been a core tenet since our inception in 2009.

To date, we have helped more than 282,000 creative projects reach their funding goal with pledges totalling more than $8.9 billion dollars. We continue to be committed to the growth and success of not only our community, but our team as well. Rooted in shared values, Kickstarter sees team members as whole people, giving every individual the autonomy and space to participate in decisions that impact them.

Kickstarter is seeking an experienced Senior Copywriter (I) to join our Marketing team.

In this role, you will be responsible for crafting compelling and on-brand messaging that will help cultivate the next generation of creative entrepreneurs and strengthen brand affinity for creators and backers of Kickstarter campaigns. This role will liaise with key internal stakeholders and agency partners to implement brand positioning and messaging across marketing campaigns, creative, social media, emails, and multi-channel product marketing initiatives, including the Kickstarter Blog. You will work closely with our product, design, and marketing teams to ensure that our messaging is clear, consistent, and on-brand.

The ideal candidate is adept at translating insights into messaging strategy and brand voice into copy with a clear point of view. The role will be instrumental in the development of brand campaigns in collaboration with the Product and Marketing team, leveraging strong copy skills and brand acumen to bring dynamic campaigns to life.

In Short

• Create copy for emails, social, marketing that supports the process to build brand vision, mission, north-star priorities, campaign strategy, and unique positioning for Kickstarter.
• Assist the Head of Editorial Strategy in editing and building posts for the Kickstarter Blog.
• Collaborate with Product and Marketing to ensure consistent brand messaging and creative is embraced across all campaigns.
• Develop naming, taglines, and key messaging for brand campaigns and programs.
• Collaborate to support the development of brand positioning style guides and templates for messaging guides.
• Contribute to the marketing planning process, supporting the development of a year-round messaging calendar.
• Support Kickstarter and additional lines of business as appropriate.

Requirements

• 4+ years of copywriting experience with a proven track record of successful campaign copywriting.
• Demonstrated writing experience showcasing the ability to tailor voice and tone.
• Passion for crafting language that is elevated, creative, intelligent, welcoming, and inclusive.
• Strategic storyteller who understands how to guide ideas from brief to execution.
• Keen eye for detail and appreciation for great design.
• Proactive problem-solver, able to partner with creative collaborators.
• Open-minded to constructive feedback.
• Ability to prioritize, meet deadlines, and optimize outcomes.
• Highly collaborative and adaptable team player.
• Excellent written and verbal communications, including presentation capabilities.
• Knowledge of SEO best practices and how to write optimized copy.
• Knowledge of industry trends and ability to serve as a subject area expert.
• Bachelor’s degree in Marketing, Advertising, Journalism, English or related field preferred.

Benefits

• A fully remote workforce with opportunities to connect with colleagues.
• 100% employer-paid health plan offerings.
• 16 paid vacation days, 10 sick days, and a company-wide winter break.
• 25 volunteer hours each year to give back to your community.
• 16 weeks of parental leave plus fertility/family planning resources.
• 401k with 3% safe harbor contribution.
• Annual stipends for remote working and wellness expenses.
• 4-day workweek model for a healthy work-life balance.
• Incredibly talented and inspiring colleagues.