Director of Marketing - Remote

Overview

At Jukebox Health, our mission is to empower everyone to live safer, healthier, more independent lives at home. We partner with health plans to make homes safer and more accessible for older adults and high-needs populations. We achieve this by combining technology with networks of clinicians, suppliers, and installers to deliver personalized home modifications and environmental supports nationwide. Founded by experienced entrepreneurs, Jukebox Health is a fast growing healthcare services company backed by top venture capital firms and The Home Depot.

In Short

• Design a marketing plan to establish Jukebox as the industry leader and nurture relationships within its target client universe
• Generate high quality leads with Medicaid payers and at-risk providers for sales/BD
• Create engaging content such as whitepapers, case studies, and webinars
• Utilize various digital marketing tools and automation techniques
• Implement account-based marketing strategies
• Stay informed about healthcare industry trends and regulations
• Conduct ongoing research on products and market opportunities
• Evaluate campaign performance and provide regular reporting
• Analyze customer feedback to optimize strategies

Requirements

• Demonstrable track record of supporting B2B sales and business development in healthcare
• Deep understanding of value-based contracting and/or Medicaid LTSS programs is a plus
• Strategic thinker with a hands-on, execution-oriented approach
• Excellent communication and interpersonal skills

Benefits

• Opportunity to build a new category leader in healthcare services
• Competitive compensation including salary, stock options and benefits
• Collaborative, flexible work environment coupled with an uplifting culture
• Fully remote position