Senior Content Marketing Manager - Remote

Overview

This role offers the opportunity to build the content engine from the ground up, shaping the editorial strategy and developing engaging narratives that captivate technical leaders.

In Short

• Develop strategic content narratives in partnership with product marketing and leadership.
• Create compelling content across all stages of the buyer journey.
• Produce high-impact assets including ebooks, reports, and case studies.
• Write persuasive content that shifts buyer perceptions on identity and security.
• Collaborate with demand gen on integrated campaigns and content mapping.
• Translate complex concepts into clear, impactful content for technical audiences.
• Utilize AI tools for efficient content creation processes.
• Experiment with innovative AI-driven content formats.
• Manage a strategic editorial calendar aligned with key business priorities.
• Measure content performance and its impact on pipeline outcomes.

Requirements

• 5+ years of content marketing experience in a B2B software environment.
• Ability to write effective content for technical buyers.
• Strong storytelling skills that can change buyer perceptions.
• Creative thinking with an understanding of business outcomes.
• Fluency in demand generation and content strategy.
• Experience with AI workflows for content production.
• Excellent writing skills that appeal to a technical audience.
• Operational discipline to manage multiple projects and stakeholders.
• Proficiency in content SEO best practices.
• Hands-on experience as the primary content producer.

Benefits

• Comprehensive health insurance including medical, dental, and vision.
• Basic life insurance and short- and long-term disability coverage.
• Healthcare and Dependent Care Flexible Spending Accounts (FSAs).
• 401(k) plan with company match for retirement savings.
• Generous paid time off (PTO) plus paid company holidays.
• Employee Assistance Program (EAP) for confidential support services.
• Professional growth and development opportunities.
• Eligibility for performance-based bonuses or variable compensation.