Principal Social Media Strategist - Contractor - Remote

Overview

This position offers a unique opportunity to shape and elevate the social media presence of a high-profile principal, driving engagement and influence across multiple digital platforms.

In Short

• Develop and implement a weekly content calendar aligned with strategic goals and brand voice.
• Create, templatize, and post social media deliverables across platforms, including short-form video and interactive content.
• Draft talking points, scripts, and guides for face-to-camera videos.
• Produce engaging graphics and multimedia content consistent with trends and audience preferences.
• Monitor, analyze, and report on content engagement, optimizing strategy based on performance data.
• Support in-person content capture at events as needed, including travel to NYC and Washington, DC.
• Collaborate with leadership to ensure all content aligns with messaging objectives and brand standards.

Requirements

• Experience in social media strategy and content creation.
• Strong understanding of digital marketing trends.
• Ability to analyze performance metrics effectively.
• Proficiency in multimedia content production.
• Excellent project management skills.
• Creative storytelling ability.
• Willingness to travel for content capture.

Benefits

• Opportunity to work with a high-profile principal.
• Collaborative work environment.
• Flexible working arrangements.
• Engagement in civic-minded communication initiatives.