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Senior Performance Marketing Specialist - Remote

Posted 3 weeks ago

Overview

Join Our Mission: Help the Helpers with Jane. We're on the hunt for a Senior Performance Marketing Specialist who will help drive growth with our search engine marketing channels to help new helpers find, consider, and love Jane.

In Short

  • Analyze and optimize search engine marketing channels (e.g., Google Ads, Microsoft Bing).
  • Hands-on design, execution, and optimization of SEM campaigns.
  • Create and refine landing pages using tools like Unbounce.
  • Provide actionable insights and data-backed recommendations to leadership.
  • Provide data-informed recommendations for bidding, creative, targeting, and budget optimization.
  • Work closely with in-house design and content writers.
  • Collaborate with campaigns marketing team for integrated marketing campaigns.
  • Stay updated on digital marketing and search trends.

Requirements

  • 5+ years of SEM campaign management experience.
  • Expertise in search engine marketing and full funnel performance marketing channels.
  • Strong analytical skills and ability to interpret data.
  • Excellent written and communication skills.
  • Results-oriented mindset with attention to detail.
  • Proven track record of executing paid digital strategies.
  • Adaptable and organized in fast-paced environments.
  • Experience with data visualization tools like Looker and Tableau.
  • B2B SaaS experience is a plus.

Benefits

  • Remote-first company with flexibility in work-life integration.
  • Autonomy and support for personal commitments.
  • Collaborative and growth-oriented work environment.
  • Opportunities for professional development.

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