Senior Email Automation Marketer - Remote

Overview

At HubSpot, we’re transforming the way we grow — and automation is at the heart of it. We’re looking for a Senior Marketer to lead our email automation programs for LATAM and Iberia, helping us scale demand generation and turn high-intent prospects into qualified opportunities for Sales. This is not a “keep the lights on” role. You’ll be working with some of the best data across HubSpot’s demand programs, using it to experiment, personalize, and optimize campaigns that directly drive revenue. You’ll also be at the forefront of our AI transformation, using AI daily to personalize communications at scale and partnering with our Marketing Technology team to push boundaries on what’s possible.

In Short

• Own programs end-to-end: From strategy and positioning to execution, optimization, and reporting.
• Lead regional communications: Be the voice of LATAM and Iberia internally, ensuring impactful, user-first communications and programming.
• Design & build campaigns: Write, segment, and deliver engaging emails and other communications tailored to your audiences.
• Experiment & optimize: Use data to test, iterate, and scale programs from good-to-great.
• Personalize at scale: Harness data and AI to deliver tailored messaging that deepens engagement and drives conversions.
• Collaborate cross-functionally: Partner with Sales, Marketing, and Tech teams to align strategies and create consistent customer experiences.

Requirements

• Passion for email automation and the user experience.
• Strong analytical mindset, comfortable diving into data to drive decisions.
• Excitement for experimentation, optimization, and innovating beyond the status quo.
• Curiosity and enthusiasm for AI and personalization tools, and the ability to apply them daily.
• Proven track record of driving impact through cross-functional collaboration and stakeholder management.
• Ability to thrive in a fast-paced, changing environment while bringing creativity and fresh ideas to the table.

Benefits

• Impact at scale: Your programs will be the engine supporting revenue growth in LATAM and Iberia.
• Best-in-class data: Access to some of the richest demand data in the company to fuel experiments and optimizations.
• AI at the core: Not a side project — AI is embedded in your daily workflow to create personalization at scale.
• True ownership: You’ll set the vision, execute campaigns, and see the direct impact of your work.
• Cross-functional visibility: A chance to work closely with Sales, Marketing, and Tech, making your role critical to HubSpot’s growth strategy.