Marketing Manager - Remote

Overview

As a Marketing Manager at homie, you will lead the entire B2B marketing strategy, focusing on enhancing brand awareness and customer acquisition through various channels.

In Short

• Oversee B2B marketing efforts for a growing AI startup.
• Manage and optimize LinkedIn and other social media channels.
• Define and optimize the complete paid marketing mix.
• Drive brand recognition and customer engagement globally.
• Collaborate closely with sales teams to maximize lead generation.
• Conduct KPI tracking and budget management.
• Develop content for various marketing channels.
• Build and maintain PR and networking relationships.
• Work in a remote setting with a focus on self-organization.
• Utilize AI tools to enhance marketing effectiveness.

Requirements

• Degree in Business, Marketing, Communications, or related field.
• 2-3 years of experience in B2B marketing, preferably in tech or SaaS.
• Expertise in community management and content design.
• Knowledge of Google Ads and social media advertising.
• Strong PR skills and networking ability.
• Fluency in German and English.
• Analytical mindset with experience in reporting tools.
• Creative storytelling skills.
• Proactive and self-organized in a remote work environment.
• Team player with a passion for AI technology.

Benefits

• Remote or hybrid working options.
• Startup culture with flat hierarchies.
• Encouragement of creativity and ownership of projects.
• International marketing impact.
• Team-oriented atmosphere with regular events.
• Open feedback culture with personal mentoring.
• Budget for training and conferences.
• Additional monthly support for mobility and living expenses.