Senior SEM Operations Specialist - Remote

Overview

Groupon is a marketplace where customers discover new experiences and services everyday and local businesses thrive. To date we have worked with over a million merchant partners worldwide, connecting over 16 million customers with deals across various categories. In a world often dominated by e-commerce giants, we stand out as one of the few platforms uniquely committed to helping local businesses succeed on a performance basis.

Groupon is on a radical journey to transform our business with relentless pursuit of results. Even with thousands of employees spread across multiple continents, we still maintain a culture that inspires innovation, rewards risk-taking and celebrates success. The impact here can be immediate due to our scale and the speed of our transformation. We're a "best of both worlds" kind of company. We're big enough to have the resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact.

In Short

• Manage and optimize a diverse portfolio of digital marketing campaigns.
• Conduct audits, prepare plans, and lead the implementation of campaigns.
• Own and coordinate projects related to program and product development.
• Work closely with data engineers and analysts to identify trends.
• Create and deliver reports providing actionable insights.
• Manage significant advertising budgets effectively.

Requirements

• Degree in Marketing, Business, Communication, or related field.
• 2+ years of experience in digital marketing, preferably in paid channels.
• Experience with Google Tag Manager and Google Analytics.
• Strong analytical skills to derive insights from data.
• Proven experience in preparing reports and recommendations.
• Excellent communication skills for effective collaboration.
• Strong organizational skills and attention to detail.

Benefits

• Opportunity to work in a hybrid model.
• Be part of a transformative journey at Groupon.
• Work with a diverse team across international markets.
• Autonomy to make a meaningful impact.
• Access to resources and support for professional growth.