Senior Digital Performance Marketing Manager - Remote

Overview

The Senior Digital Performance Marketing Manager will lead acquisition and growth strategies for LogMeIn B2B SaaS IT products, utilizing AI-driven insights to optimize marketing efforts.

In Short

• Remote-centric position with a preference for Eastern Time Zone.
• Drive acquisition and growth for B2B SaaS products.
• Manage paid media strategy across various platforms.
• Handle multi-million-dollar budgets for media planning.
• Implement test-and-learn strategies for optimization.
• Analyze results and communicate findings effectively.
• Collaborate with cross-functional teams to enhance marketing efforts.
• Ensure compliance with privacy and brand standards.
• 5-10 years of relevant experience required.
• Strong data-driven mindset and analytical skills.

Requirements

• Hands-on experience in B2B digital acquisition.
• Proven results in trial and revenue growth.
• Expertise in various advertising platforms.
• Advanced skills in analytics and optimization.
• Experience in improving conversion rates.

Benefits

• Comprehensive health benefits.
• Generous paid time off and holidays.
• Tuition reimbursement programs.
• Wellness programs and Employee Assistance Program.
• 401(k) plan with company match.