Integrated Campaigns Marketing Manager - Remote

Overview

The Integrated Campaigns Marketing Manager at GoTo will design and execute integrated marketing campaigns aimed at driving revenue for the LogMeIn Rescue product, focusing on enterprise organizations.

In Short

• Design and execute integrated marketing campaigns.
• Focus on account-based marketing strategies.
• Collaborate with Product Marketing and Sales teams.
• Monitor campaign performance and optimize strategies.
• Write campaign briefs and provide feedback on creative deliverables.
• Report on campaign performance to leadership.
• Contribute to quarterly marketing planning.
• Work with international teams for global campaign execution.
• Build relationships with marketing and sales teammates.
• Support lead, pipeline, and revenue targets.

Requirements

• 2-3 years of experience in Integrated Marketing.
• Strong background in account-based marketing.
• Proven ability to manage campaigns from strategy to execution.
• Experience with lead generation and revenue targets.
• Knowledge of relevant technology (6Sense, Salesforce, Tableau).
• Exceptional communication skills.
• Proactive and detail-oriented.
• Ability to think creatively and solve problems.
• Experience in promoting SaaS products.
• Ability to build positive relationships within teams.

Benefits

• Comprehensive benefits and wellness programs.
• Global opportunities for professional development.
• Inclusive and diverse workplace culture.
• Support for personal growth and career advancement.
• Commitment to delivering exceptional customer experiences.