Remote Otter LogoRemoteOtter

Digital Acquisition Marketing Specialist (REMOTE)

Posted 9 weeks ago

Overview

We’re an employee-owned, vertically-integrated builder of some of America’s most popular health & wellness brands. With over 1,400 team members across multiple companies, we create best-in-class products that help make the world healthier and happier. Our creative content educates the world on making smarter health choices, while the brands we own generate over $1 billion of revenue annually.

In Short

  • Set up, manage, and analyze paid media campaigns.
  • Collaborate with team members to transform marketing projects into realities.
  • Manage external partners and agencies to meet company goals.
  • Conduct A/B tests for creatives and landing pages.
  • Develop a conversion rate optimization strategy.
  • Track and analyze advertising channel performance.
  • Optimize customer experience across sales funnels.
  • Review new content submissions for testing readiness.
  • Stay updated on industry standards and new media opportunities.
  • Act as the point person for customer acquisition funnels.

Requirements

  • Strong analytical skills and attention to detail.
  • Ability to learn new concepts quickly.
  • Experience in digital marketing for 1-3 years.
  • Expertise in native advertising platforms.
  • Experience with A/B testing.
  • Proficiency in Microsoft Excel and Google Docs.
  • Basic image editing skills using Photoshop.
  • High school Diploma or GED.

Benefits

  • 100% coverage for medical, dental, and vision plans.
  • Charity sponsorships and community impact opportunities.
  • 401k matching up to 3.5%.
  • Paid sick and mental health days.
  • Employee Stock Ownership Plan.
  • Professional development opportunities.
  • Tuition reimbursement program.
  • Performance-based pay increases.
  • Reimbursements for personal cell phone and internet usage.
  • Virtual and in-person company events.

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