Marketing Director - Remote

Overview

Fortreum is seeking an innovative Marketing Director to lead the development and execution of strategies that elevate our presence in the cloud security and compliance market. This role demands a blend of creativity, technical expertise, and strategic thinking to build brand awareness, drive lead generation, and engage target audiences.

In Short

• Develop and implement comprehensive digital marketing strategies to enhance brand visibility and drive demand generation.
• Develop and support extensive content strategy and execution including video content, blogs, webinars, and social media.
• Manage in-house and/or contract design teams and content writers.
• Lead planning and execution of campaigns across SEO, paid media, email marketing, and content marketing.
• Conduct audience research to refine go-to-market strategies.
• Collaborate with sales and delivery teams for messaging alignment.
• Leverage data analytics to track campaign performance.
• Stay updated on trends in digital marketing and cybersecurity.
• Manage digital marketing tools and platforms.

Requirements

• 10+ years of progressive marketing experience in cybersecurity or technology sectors.
• 5+ years of B2B marketing experience.
• 3+ years of people management experience.
• Expertise in data-driven digital marketing campaigns.
• Experience with ABM and lead nurturing techniques.
• Hands-on experience in demand generation and content strategy.
• Extensive experience in producing video campaigns.
• Proficiency in SEO, SEM, content marketing, and paid advertising.
• Strong analytical skills with CRM and web analytics experience.
• Demonstrated ability to develop strategic marketing plans.

Benefits

• Opportunity to work with Fortune 500 companies.
• Autonomy to do your job.
• Commitment to personal accountability and quality.
• Innovative and fast-paced work environment.