SEM Specialist - Remote

Overview

Forbes Advisor is seeking a skilled SEM Specialist to support its Performance Marketing team, focusing on optimizing paid search campaigns and enhancing online presence.

In Short

• Manage and optimize paid search campaigns.
• Ensure campaigns deliver positive ROI.
• Monitor bidding strategies, budgets, and account metrics.
• Collaborate with stakeholders to achieve goals.
• Utilize data-driven insights for performance optimization.
• Stay updated with PPC industry trends.
• Create and manage large keyword lists.
• Implement creative copy suggestions for campaigns.
• Provide recommendations for campaign structuring.
• Work in a fast-paced, deadline-driven environment.

Requirements

• 1+ years of experience in Performance marketing.
• Proficiency in MS Excel and data manipulation.
• Google/Bing ads certification is a plus.
• Strong analytical skills and attention to detail.
• Ability to think creatively and strategically.
• Experience with paid search tools like SEM Rush.
• Proven ability to manage moderate to large-scale accounts.
• Experience with smart bidding strategies.
• Strong relationship-building skills.
• Effective presentation skills.

Benefits

• Competitive salary.
• Medical, dental, and vision coverage.
• 35 Days of PTO including Bank Holidays.
• Day off the 3rd Friday of every month.
• Disability coverage.
• Employee assistance program.
• Paid parental leave program.