B2B Product Marketing Specialist (SaaS) - Remote

Overview

The B2B Product Marketing Specialist focuses on leading product marketing, content strategy, and messaging for a B2B SaaS platform in the wealth management and compliance space.

In Short

• Develop and maintain product positioning, messaging frameworks, and value propositions.
• Build and manage a comprehensive sales enablement library.
• Create high-quality thought leadership content.
• Plan and develop educational webinar content.
• Write and optimize conversion-focused landing pages.
• Track content and campaign performance metrics.

Requirements

• Proven experience in product marketing within B2B SaaS or fintech.
• Strong background in sales enablement.
• Expertise in conversion copywriting.
• Experience producing long-form content.
• Knowledge of wealth management and compliance.
• Ability to manage multiple projects simultaneously.
• Experience using HubSpot and Google Drive.
• Strong analytical skills.

Benefits

• Competitive salary in USD.
• Remote-first flexibility.
• A monthly flexible benefits budget.
• PTO and paid U.S. holidays.