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Product Marketing Specialist - B2B - Remote

Posted 3 days ago
Marketing
Full Time
Ireland

Overview

We are looking for a creative, collaborative, and strategically-minded B2B Product Marketing Specialist to join our team at Ookla, the company behind Speedtest and other connectivity solutions. This role will serve as a critical link between Product, Sales, and Marketing.

In Short

  • Create compelling go-to-market planning and materials.
  • Craft campaigns that engage prospects and customers.
  • Translate complex topics into easy-to-digest messaging.
  • Work in the tech space to improve connectivity.
  • Develop product marketing resources like case studies and webinars.
  • Execute cross-channel marketing campaigns.
  • Monitor competitive intelligence and market trends.
  • Facilitate cross-departmental trainings.
  • Collaborate with product and sales teams for launches.
  • Manage social media content and performance metrics.

Requirements

  • 2-3+ years experience in marketing or communications.
  • Excellent business writing skills for technical products.
  • Familiarity with product marketing principles.
  • Experience managing social media content.
  • Strong project management skills.
  • Team player with strong interpersonal skills.
  • Creative thinker with innovative marketing ideas.
  • Experience in B2B marketing.
  • Experience in internet or telecommunications industry is a plus.
  • Successful completion of a background check.

Benefits

  • Flexible work environment.
  • Access to educational opportunities.
  • Team activities and resource libraries.
  • Competitive compensation and paid time off.
  • Best hardware and software for your work.
Ookla logo

Ookla

Ookla is a global leader in connectivity intelligence, renowned for providing exceptional network insights through its suite of products, including Speedtest, Downdetector, RootMetrics, and Ekahau. The company leverages a combination of crowdsourced and controlled data collection methods to deliver actionable insights that help organizations optimize their networks and enhance digital experiences. Ookla is driven by a passionate team dedicated to solving complex problems and creating innovative products that improve connectivity for users worldwide. The company fosters a collaborative environment where diverse perspectives are valued, and it is committed to maintaining a culture of inclusivity and support for its employees.

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