Product Marketing Specialist - Remote

Overview

Acuity Insights is expanding its Product Marketing team to support growth and transformation, with two open roles focused on Assessment and Program Experience products.

In Short

• Drive execution of go-to-market activities for new product launches.
• Collaborate with Product Managers and cross-functional teams.
• Create compelling messaging and sales materials.
• Refine internal launch playbooks and improve release communications.
• Support sales and customer success teams with training and enablement content.
• Participate in product discovery activities.
• Ensure product messaging aligns with broader platform story.
• Contribute to building scalable product marketing systems.
• Work fully remote within Canada.
• Help build a confident go-to-market engine across the company.

Requirements

• Experience in taking products to market in a B2B SaaS environment.
• Ability to create clear messaging and sales collateral.
• Experience collaborating with Product, Sales, and Marketing teams.
• Skills in making launches simpler and more effective.
• Curiosity and resilience in facing ambiguity.
• Strong communication skills with empathy.

Benefits

• Equitable salary between $85,000 - $100,000 CAD.
• Access to employee stock options.
• $3,000 annual learning budget for professional development.
• Fully remote work within Canada.
• Comprehensive health benefits from day one.
• 16-week parental leave top-up beyond EI benefits.