Product Marketing Specialist - Remote

Overview

As a Product Marketing Specialist at Affinity, you'll help tell the story about how Affinity unlocks the potential of relationship intelligence for our customers.

In Short

• Contribute to GTM strategies that drive revenue, expansion, and platform adoption
• Create compelling messaging that resonates with enterprise buyers and users
• Build strong relationships with customers and internal stakeholders
• Support research into competitive threats and positioning strategies
• Track and analyze market trends to inform product and marketing strategy
• Contribute to the messaging and positioning of Affinity's platform capabilities
• Develop comprehensive product marketing collateral
• Support the development of customer case studies and webinars
• Partner with various teams to refine and communicate the product roadmap
• Participate in joint business reviews with sales and customer success teams

Requirements

• 2+ years of SaaS product marketing experience
• Experience working with product, marketing, customer success, and sales teams
• Strong communication skills to explain complex concepts
• Data-driven approach to measure results
• Ability to coordinate across multiple teams
• Strong analytical skills for competitive research
• Self-directed with proven ability to work with minimal supervision
• Experience at enterprise or high-growth SaaS company preferred

Benefits

• Health benefits covering extended health premiums
• Retirement planning with an RRSP plan
• Annual education budget and comprehensive L&D program
• Wellness support with reimbursements for internet, meals, and wellness memberships
• Virtual team-building activities and socials