Media Planner and Buyer - Remote

Overview

The Media Planner/Buyer is an associate role that encompasses strategy and execution of media plans and will be hands-on to develop, plan and buy traditional and digital media plans. You will partner with Marketing/Account Leads to understand your clients’ businesses and their campaigns.

In Short

• Work closely with marketing lead on account(s) to develop and implement media strategies aligned with client goals.
• Own detailed plan development and management including RFP management and rate negotiation.
• Lead execution of media plans across digital and traditional channels.
• Participate in financial aspects of media planning, including billing reconciliation.
• Contribute to media strategy, campaign reports, and client presentations.
• Stay abreast of industry trends and developments in media.
• Build and maintain relationships with media vendors.
• Use research tools to define target audiences.
• Be a reliable resource to clients and internal team members.
• Work with internal teams to ensure effective campaign execution.

Requirements

• 3-5 years of experience in media planning.
• Bachelor’s degree in Advertising, Marketing, or related field.
• Agency experience preferred.
• Proficiency with Microsoft Office Suite, especially Excel and Powerpoint.
• Strong communication, analytical, and organizational skills.
• Detail-oriented and client service focused.
• Ability to manage multiple projects in a dynamic environment.
• Experience with media planning software (e.g., STRATA, Media Ocean).
• Experience in Healthcare and/or Higher Education is a plus.

Benefits

• Unlimited PTO.
• Medical, Dental, Vision, 401k plus match.
• Annual bonuses for all levels.
• Ongoing training opportunities.
• Planned outings and team events (remote workers included).