Manager - Media Strategy & Planning (US focus) - Remote

Overview

The Manager - Media Strategy & Planning (US focus) sits within the Global Planning team reporting up to the Senior Manager/Director. This role leads integrated channel strategy, media planning and execution for the US market to deliver on market growth, brand and performance objectives. As a senior member of the Global Media Strategy and Planning team they will also lead key initiatives at a global level and in other priority markets.

In Short

• Lead integrated channel strategy and media planning for the US market.
• Develop consumer strategy and holistic channel messaging.
• Manage complex media projects with minimal oversight.
• Prepare reports and recommendations for senior management.
• Identify market opportunities and analyze competitor activities.
• Align projects across teams within established budgets.
• Drive cross-functional alignment on objectives and KPIs.
• Manage annual budget modeling and business cases.
• Foster innovation through impactful experiments.
• Manage external partner relationships and performance.

Requirements

• Bachelor's degree.
• 10-12+ years in digital media marketing, preferably in e-commerce or travel.
• Extensive experience in strategy development and media planning.
• US market experience required; multi-market experience is a plus.
• 6+ years in a media/strategic planning role.
• Proven strength in omni-channel strategies and content effectiveness.
• Solid experience in agency and external partner management.
• Strong digital and programmatic media knowledge.
• Experience leading high-performing teams.
• Ability to influence and communicate effectively with stakeholders.

Benefits

• Opportunity to lead key initiatives at a global level.
• Work in a dynamic and innovative environment.
• Collaborate with cross-functional teams.
• Develop and mentor team members.
• Drive impactful media strategies for business growth.