MarTech Developer - Remote

Overview

The MarTech Developer team member is a cross-functional role that supports DemandLab’s clients' needs to provide custom solutions that connect Martech platforms and data services to support our clients' marketing goals.

In Short

• Design and implement digital tagging and analytics strategies for client platforms and campaigns.
• Develop, deploy, and manage tags to gather attribution data and provide insights.
• Create and maintain email and landing page templates, as well as custom JavaScript for advanced functionality in marketing automation systems.
• Support RESTful web services, SQL analysis, iPaaS software management, and big data integration.
• Collaborate with internal stakeholders to implement attribution models and optimize client use of email/web assets.
• Implement analytics tagging solutions using JavaScript to capture and report online visitor behavior.
• Manage analytic tags via an online web tag platform such as Google Tag Manager.
• Develop JavaScript functions based on project requirements.
• Create and maintain customer-facing documentation related to data layers and tagging implementation requirements.
• Create and maintain data visualizations and reports to support analytics solutions for clients.

Requirements

• Strong knowledge of JavaScript, HTML, and CSS.
• Experience with SQL and data integration across multiple platforms.
• Familiarity with Google Tag Manager and analytics platforms.
• Ability to collaborate with developers and stakeholders.
• Experience in developing and managing digital tagging and analytics strategies.
• Understanding of marketing automation systems and iPaaS solutions.

Benefits

• Opportunity to work in a global B2B marketing agency.
• Collaborative and innovative team environment.
• Professional development and growth opportunities.
• Flexible work arrangements.