Remote Otter LogoRemoteOtter

Sr. Director, Performance Marketing - Remote

Posted Yesterday
Marketing
Full Time
USA
$190,000 - $290,000/year

Overview

As a global leader in cybersecurity, CrowdStrike protects the people, processes and technologies that drive modern organizations. The Sr. Director of Performance Marketing will lead the performance marketing strategy and execution across various digital channels.

In Short

  • Lead the performance marketing team and strategy.
  • Own the full paid digital portfolio including paid search, social, and display.
  • Drive the shift from efficiency-based reporting to incrementally driven investment decisions.
  • Define channel mix strategy based on audience signals.
  • Build and operationalize an incrementally measurement framework.
  • Partner with various teams to optimize marketing efforts.
  • Manage vendor and agency relationships.
  • Ensure attribution is preserved through the conversion path.
  • Foster a culture of measurement rigor and creative instinct.
  • Contribute to a longer-term agentic marketing system.

Requirements

  • 15+ years in performance marketing.
  • 4+ years leading senior teams and managing significant budgets.
  • Experience with incrementally measurement frameworks.
  • Deep knowledge of paid search and social.
  • Ability to communicate effectively with executive audiences.
  • Experience assessing and developing talent.
  • Comfort operating in a two-speed organization.
  • Familiarity with enterprise analytics platforms.
  • Bonus points for experience with Adobe Experience Cloud.
  • Background in cybersecurity or complex B2B environments.

Benefits

  • Market leader in compensation and equity awards.
  • Comprehensive wellness programs.
  • Competitive vacation and holidays.
  • Paid parental and adoption leaves.
  • Professional development opportunities.
  • Vibrant office culture with world-class amenities.
  • Great Place to Work Certified™.
  • Equal opportunity employer.
  • Support for veterans and individuals with disabilities.
  • Commitment to fair and equitable compensation practices.
CrowdStrike logo

CrowdStrike

CrowdStrike is a leading cybersecurity company that specializes in protecting organizations from advanced threats through innovative security solutions. With a focus on application security, CrowdStrike's Product Security team actively engages in identifying and mitigating vulnerabilities within its products. The company promotes a collaborative environment where security experts work closely with engineering teams to enhance the security of applications throughout the development lifecycle. CrowdStrike is recognized for its commitment to employee well-being, offering a remote-friendly culture, competitive compensation, and comprehensive wellness programs, making it a great place to work.

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