Remote Otter LogoRemoteOtter

Marketing Team Lead - Remote

Posted 2 weeks ago
Marketing
Full Time
Vienna, Austria
€ 63K - € 70K/year

Overview

We’re seeking a Marketing Team Lead who enjoys leading a small, hands-on team and staying collaborative in a growth-stage environment. You will lead both inbound and outbound marketing to build pipeline, enhance conversions, and foster lasting customer relationships in the global coffee industry.

In Short

  • Guide and support a small marketing team.
  • Manage agency relationships with clarity.
  • Oversee inbound and paid campaigns that drive qualified leads.
  • Lead and refine outbound campaigns alongside Sales.
  • Experiment and analyze new lead sources and nurture flows.
  • Translate customer needs into segment-specific campaigns.
  • Optimize tracking systems and attribution in HubSpot.
  • Work with Sales to align on pipeline goals.
  • Run A/B tests and analyze outcomes.
  • Contribute to copywriting and performance reviews.

Requirements

  • Several years of experience in B2B SaaS marketing.
  • Experience leading or managing a team.
  • Proven ability to generate pipeline across multiple channels.
  • Hands-on skills in HubSpot and Google Analytics.
  • Well-versed in working with Sales and Product teams.
  • Experience in growth-focused marketing.
  • Fluent business English; additional languages are a plus.

Benefits

  • Salary range of € 63K to € 70K gross/year.
  • Budgets for education and wellbeing.
  • Professional development opportunities.
  • Remote work and flexible hours.
  • Paid time for volunteer work.
  • Mental health support access.
  • Tax-friendly bike leasing.
  • Endless supply of great coffee.
Cropster logo

Cropster

Cropster GmbH is a forward-thinking company dedicated to enhancing the coffee value chain through technology. They focus on developing an open platform that drives quality, productivity, and sustainability for coffee producers, roasters, and baristas. With a commitment to real-world impact, Cropster empowers its team to take ownership of their work while fostering a collaborative environment. The company embraces remote work and values strong communication and organizational skills, ensuring that their engineers can thrive in a distributed team setup. Cropster offers competitive salaries and benefits, including educational and wellness budgets, flexible working hours, and a passion for great coffee.

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