Associate Marketing Manager - Remote

Overview

The Associate Marketing Manager at CRAFTSMAN+ is a strategic operator, brand architect, and growth engine who will shape how the world sees, understands, and adopts one of the most innovative creative-tech platforms on the market.

In Short

• Own and elevate the CRAFTSMAN+ narrative across every channel and touchpoint.
• Establish positioning that differentiates us in a saturated creative + performance + ad-tech landscape.
• Create and run integrated marketing campaigns that drive measurable demand for both the platform and services.
• Launch multi-channel content programs that educate, convert, and inspire.
• Partner with sales, product, design, and leadership to build high-impact GTM motions.
• Ensure marketing is a force multiplier that accelerates revenue, retention, and product adoption.
• Lead email, social, ads, video scripts, events, webinars, partnerships, and more with a focus on clarity, creativity, and performance.
• Track, measure, and optimize marketing performance.
• Codify processes, workflows, calendars, automations, and repeatable programs.
• Ensure marketing stays lean, efficient, and able to scale globally without unnecessary overhead.

Requirements

• 3–5 years in marketing, with at least 1–2 years in ad-tech, martech, performance marketing, or SaaS.
• Deep understanding of the ecosystem: DSPs, MMPs, creative optimization, mobile, performance marketing, publishers, data flows, and attribution.
• A hybrid talent: strategic thinker + execution machine.
• A storyteller who can turn complexity into clarity.
• A builder who thrives in ambiguity and gets energy from creating structure, systems, and momentum.
• Data-driven, creative, and resourceful — equally comfortable writing a positioning doc, building a campaign, or analyzing performance dashboards.
• A leader who elevates the brand internally and externally.

Benefits

• Opportunity to work with a fast-growing company recognized in the industry.
• Collaborate with a global team of elite makers, engineers, and strategists.
• Engage in a dynamic and innovative work environment.
• Possibility for career growth and development.
• Be part of a mission to unleash world-class creativity at scale.