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Salesforce Marketing Automation Specialist - Remote

Posted 2 days ago

Overview

The Salesforce Marketing Automation Specialist will work with CI&T clients to leverage the Salesforce platform for digital transformation, enhancing business flexibility and customer experience.

In Short

  • Manage email, SMS, and push notification marketing campaigns.
  • Create audience segments and personalize messages.
  • Utilize automation for workflow management and campaign execution.
  • Analyze campaign data to optimize performance.
  • Identify new digital marketing opportunities.
  • Collaborate with design, content, and development teams.
  • Implement A/B testing for campaign effectiveness.
  • Manage email lists and segment audiences.

Requirements

  • Experience in creating automations and data integration.
  • Knowledge of Email, Mobile, and Automation studios.
  • Familiarity with Journey, Content, and Audience builder.
  • Proficient in SQL and data structures for segmentation.
  • Agile process experience, preferably Scrum.

Benefits

  • Opportunity to work on impactful digital transformation projects.
  • Collaborate with a diverse team of experts.
  • Continuous learning and professional development.

Translated from Portuguese

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