Head of Product Marketing - Remote

Overview

The Head of Product Marketing at CEQUENS is a strategic leader responsible for overseeing the product marketing team and defining the market positioning in alignment with the company's overall product strategy.

In Short

• Develop and oversee product positioning and messaging.
• Guide the product marketing team in classifying product direction and target markets.
• Partner with research teams for market intelligence.
• Champion customer insights in product strategy.
• Own the development of go-to-market strategies.
• Lead demand generation campaigns.
• Create sales training materials for the sales team.
• Manage and mentor the product marketing team.
• Monitor product marketing performance with dashboards.
• Make data-driven decisions to optimize strategies.

Requirements

• Proven experience in product marketing leadership.
• Strong understanding of market research and customer insights.
• Experience in developing go-to-market strategies.
• Ability to manage and mentor a team.
• Data analysis skills for performance monitoring.

Benefits

• Opportunity to lead a dynamic product marketing team.
• Engagement with cross-functional teams.
• Impact on product strategy and market success.
• Professional growth and development opportunities.