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Senior Marketing Manager - Remote

Posted 9 hours ago
Marketing
Full Time
Worldwide
$130,000 - $140,000/year

Overview

Cayaba Care is seeking a highly motivated and hands-on Senior Manager, Marketing to drive member acquisition and engagement, focusing on improving maternal health outcomes for underserved communities.

In Short

  • Drive member acquisition and engagement through integrated marketing campaigns.
  • Support payer sales efforts with compelling content.
  • Manage automated, multichannel marketing workflows.
  • Utilize data analytics for performance improvement.
  • Develop marketing playbooks for community outreach.
  • Lead B2B marketing initiatives and demand generation.
  • Coach and mentor team members to enhance team performance.
  • Collaborate with Product, Data, and Care teams to optimize member experience.
  • Implement best practices for marketing processes.
  • Work in a fast-moving, mission-driven environment.

Requirements

  • 6-8 years of experience in D2C, B2B2C, or B2B marketing.
  • 1-3 years of people management experience preferred.
  • Bachelor’s degree in business, marketing, or related field.
  • Experience in integrated marketing campaigns across various channels.
  • Familiarity with CRM and marketing automation tools.
  • Strong data analytics skills for decision-making.
  • Exceptional written communication skills.
  • Experience working with diverse teams and populations.
  • Ability to navigate uncertainty and problem-solve in real time.
  • Commitment to improving maternal health outcomes.

Benefits

  • Base Salary: $130,000–$140,000 per year.
  • Performance-based annual bonus opportunities.
  • Equity grants may be available, subject to approval.
Cayaba Care logo

Cayaba Care

Cayaba Care is a community-focused maternity program dedicated to improving maternal health outcomes in the United States, particularly for Black, Brown, Indigenous, and underserved communities. The organization aims to transform the maternity care experience by providing comprehensive support throughout pregnancy and postpartum, ensuring that expectant mothers receive the social and emotional resources they need for a successful and joyful journey. With a mission centered on trust-based engagement, Cayaba Care delivers care both in-person and virtually, fostering a supportive environment for women and their families during this critical time.

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