Growth Marketing Manager, Member Engagement - Remote

Overview

Carrot Fertility is the leading global fertility, family-building, and lifelong hormonal healthcare platform providing care for everyone, everywhere.

In Short

• Drive engagement with Carrot benefits.
• Assess and improve product engagement and retention funnels.
• Identify growth opportunities across the member journey.
• Lead lifecycle marketing experiments.
• Execute member go-to-market strategies.
• Test and scale multichannel campaigns (email, SMS, push, direct mail, in-app).
• Develop playbooks and performance tracking systems.
• Collaborate cross-functionally with various teams.
• Thrive in a fast-paced, high-growth environment.
• Basic QA skills for troubleshooting campaign issues.

Requirements

• 3–5 years of experience in growth, lifecycle, or CRM marketing.
• Data-driven with expertise in A/B testing.
• Experience in developing go-to-market strategies.
• Strong project management skills.
• Excellent communication and collaboration abilities.
• Channel-savvy operator for managing campaigns.
• Analytical skills with BI tools (Looker, Tableau).
• Comfortable in high-growth environments.
• Familiarity with experimentation tools is a plus.
• Basic QA skills for campaign troubleshooting.

Benefits

• Holistic Total Rewards package.
• Health and wellness benefits.
• Retirement savings plans.
• Short- and long-term incentives.
• Parental leave and family-forming assistance.
• Competitive compensation package.