Remote Otter LogoRemoteOtter

(Senior) Manager in Digital & Performance Marketing - Remote

Posted 8 hours ago
Marketing
Full Time
Germany

Overview

This role involves combining data-driven marketing with creative strategies to drive measurable digital growth.

In Short

  • Develop and implement digital marketing strategies to enhance brand awareness and revenue.
  • Plan and execute automated campaigns along the full funnel patient journey to improve online visibility and conversion rates.
  • Identify new digital trends in AI, data analysis, and content automation.
  • Collaborate closely with internal and external creative, tech, and marketing teams.
  • Plan, execute, and optimize social media campaigns and email marketing.
  • Develop and implement SEO strategies.
  • Manage and optimize SEA campaigns.
  • Monitor and enhance brand presence in AI-based search tools.
  • Continuously evaluate relevant KPIs and create reports.
  • Optimize website structure, content, UX, and loading times for better conversion.

Requirements

  • Experience in digital marketing and performance strategies.
  • Strong understanding of SEO and SEA.
  • Proficiency in data analysis and KPI monitoring.
  • Experience with social media and email marketing.
  • Ability to collaborate with diverse teams.
  • Creative thinking and problem-solving skills.

Benefits

  • Opportunity to work in a dynamic and innovative team.
  • Continuous professional development and learning opportunities.
  • Flexible working hours.
  • Possibility of remote work arrangements.

Translated from German

Cara Care logo

Cara Care

Cara Care is a forward-thinking company dedicated to developing trusted digital health products that prioritize security and reliability. With a strong emphasis on compliance with regulatory frameworks such as DIGA, Cara Care focuses on building and operating scalable infrastructure and CI/CD pipelines. The company fosters a collaborative environment where cross-functional teams work together to integrate DevSecOps best practices, ensuring the highest standards of security and performance in healthcare technology.

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