Director of Marketing - Remote

Overview

The Director of Marketing is a role that requires an energetic, experienced, and passionate marketing professional with a strong communications background. The primary goal is to develop, manage, and implement programs and communications activities that maximize Campfire’s market awareness, market share, customer penetration, and product sales worldwide.

In Short

• Lead marketing communications, defining brand and positioning.
• Position Campfire as a market leader via media and industry influencers.
• Drive web and social media marketing initiatives.
• Maintain and improve the Campfire website for sales support.
• Develop tools for sales productivity, including case studies and collateral.
• Experience with SEO and Google AdWords.
• Support sales activities with demand generation programs.
• 7+ years of experience in marketing communications.
• Ability to manage time-sensitive projects with multiple components.
• BA/BS in Marketing, Business, or related field.

Requirements

• 7+ years of experience in marketing communications and web marketing.
• Experience designing effective marketing communication strategies.
• Ability to translate product advantages into business messages.
• Experience in a small company environment.
• B2B/High-Tech experience preferred.
• International experience is a plus.

Benefits

• Opportunity to shape Campfire’s marketing investment.
• Work with a talented and passionate team.
• Remote work with one day a week in-office.