Associate Director, US Integrated Marketing - Remote

Overview

The Associate Director of US Integrated Marketing at Bumble Inc. is responsible for leading high-impact marketing campaigns that drive brand relevance and growth in the US market.

In Short

• Lead the development and execution of marketing strategy and integrated go-to-market plans.
• Determine marketing mix and make strategic recommendations on paid media mix.
• Manage external and internal partners to develop integrated campaigns.
• Ensure campaigns are executed on time and within budget through effective project management.
• Collaborate with internal teams to drive holistic marketing plans.
• Oversee collaboration with media agencies for campaign optimization.
• Analyze consumer insights to create actionable marketing plans.
• Inspire the marketing team through leadership and support.
• Execute strategic partnerships to enhance brand awareness.
• Leverage global learnings to adapt market strategies.

Requirements

• Bachelor's degree; MBA or Master’s is a plus.
• 8–10 years of experience in brand or integrated marketing.
• Track record of launching successful multi-channel campaigns.
• Deep expertise in the US market.
• Creative problem-solving and solutions-oriented mindset.
• Strong analytical skills for campaign measurement.
• Experience in leading high-performing teams.

Benefits

• Inclusive work environment encouraging diverse applicants.
• Opportunities for professional development and growth.
• Collaborative team culture fostering creativity and innovation.