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Principal Product Marketing Manager, Platform - Remote

Posted 2 weeks ago
Marketing
Full Time
USA

Overview

As a Principal Product Marketing Manager at Apollo, you will lead the marketing efforts for our GraphQL platform, focusing on technical storytelling and strategic campaigns to engage engineering teams and drive product adoption.

In Short

  • Shape the narrative around Apollo's platform capabilities.
  • Create content that drives engagement and supports demand generation.
  • Partner with Sales for full-funnel GTM alignment.
  • Develop technical storytelling that resonates with developers.
  • Collaborate with Product to influence feature positioning and campaigns.
  • Leverage data and insights to refine messaging and content.

Requirements

  • 5–7+ years of product marketing experience in B2B technology.
  • Experience with go-to-market strategies for infrastructure or developer tools.
  • Ability to communicate technical value to a developer audience.
  • Experience in a high-growth startup environment.
  • Strong content creation skills across various formats.
  • Ability to collaborate effectively across teams.
  • Data-informed mindset focused on performance optimization.
  • Strong executive presence for communication with C-level stakeholders.

Benefits

  • Opportunity to shape the marketing strategy of a leading platform.
  • High visibility and ownership within a small PMM team.
  • Support from a world-class Product and GTM organization.
  • Work in a fast-paced, innovative environment.
Apollo logo

Apollo

Apollo GraphQL is a leading technology company that empowers software teams to create exceptional user experiences by simplifying the complexities of API management through its innovative GraphQL platforms. With a commitment to transforming software development, Apollo's technology is widely used across various industries, influencing how users interact with digital content and services. The company is dedicated to building a best-in-class data practice, leveraging data science to drive strategic business decisions and optimize product performance. Apollo fosters a collaborative and inclusive work environment, encouraging a diverse workforce to contribute to its mission of redefining how software is built.

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