Luxury Marketing Manager - Remote-MN, MO, NJ, NY, OH, PA

Overview

The Luxury Marketing Manager (LMM) is responsible for developing, fostering, and strengthening Coldwell Banker Global Luxury® program initiatives and awareness. This role involves nurturing relationships with top-producing luxury real estate agents and serving as a dedicated liaison and resource for their marketing needs.

In Short

• Drive the growth and engagement of the Global Luxury Program.
• Lead execution of local luxury marketing programs.
• Serve as a strategic partner for luxury marketing plans.
• Provide high-level support to independent sales associates.
• Document and track agent communications.
• Support local operating company and senior leadership.
• Develop luxury strategies for retention and recruiting.
• Implement awareness of the program through communication and events.
• Design educational opportunities for staff.
• Manage and train a team of Luxury Marketing Specialists.

Requirements

• 5 years of multi-channel marketing experience.
• 2+ years of experience with social media and advertising.
• Experience in a fast-paced, multi-functional team.
• Strong communication and interpersonal skills.
• Excellent customer service and public speaking abilities.
• Detail-oriented project management skills.
• Tech savvy with Microsoft Office and CRM systems.
• Ability to travel to local offices and events.

Benefits

• Medical, Dental, Vision benefits.
• 401(k) savings plan with company match.
• Paid Time Off including holidays and vacation.
• Paid Family & Paternity Leave.
• Life Insurance.
• Tuition reimbursement for approved programs.
• Employee Assistance Program.
• Health and Wellness Program and Incentives.
• Employee Discounts.
• Unlimited access to LinkedIn Learning.