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Senior Customer Lifecycle Marketing Manager - Remote

Posted 9 weeks ago
Marketing
Full Time
USA
$99,000 - $189,000/year

Overview

AlphaSense is seeking a Senior Customer Lifecycle Marketing Manager to enhance customer activation, adoption, and retention through lifecycle marketing strategies.

In Short

  • Conduct customer journey mapping sessions.
  • Design and execute lifecycle campaigns.
  • Copywrite customer-centric communications.
  • Monitor and report on key lifecycle metrics.
  • Utilize data for customer segmentation.
  • Evaluate effectiveness of marketing initiatives.
  • Ensure compliance with brand voice and legal requirements.
  • Collaborate with cross-functional teams.
  • Minimum of 6 years of experience required.
  • Strong analytical and project management skills needed.

Requirements

  • Experience in B2B SaaS lifecycle marketing.
  • Expertise in customer journey mapping.
  • Proficiency in marketing automation platforms.
  • Strong data analytics skills.
  • Excellent communication and collaboration skills.
  • Passion for results and optimization.

Benefits

  • Performance-based bonus.
  • Equity options.
  • Generous benefits program.
AlphaSense logo

AlphaSense

AlphaSense is a leading market intelligence platform that empowers sophisticated companies to make informed decisions by providing trusted insights derived from a vast array of public and private content, including equity research, company filings, and expert calls. Founded in 2011 and headquartered in New York City, AlphaSense serves over 4,000 enterprise customers, including a majority of the S&P 500, with a global workforce of over 2,000 employees across multiple countries. The company leverages advanced AI technology to enhance its search capabilities and deliver valuable market intelligence, fostering a collaborative and inclusive work environment.

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