Manager, Turnkey Growth - Remote

Overview

Aledade is seeking a growth marketing contributor to drive national and market-specific strategies that generate demand among employed physicians considering independent practice. This role will lead the development and execution of multichannel marketing efforts, digital campaigns, and audience engagement strategies that position our Turnkey model as the best path to sustainable, independent primary care.

In Short

• Develop and manage a high-performing, integrated marketing mix.
• Build content-led campaigns that articulate the benefits of independent practice.
• Design and execute messaging strategies for employed physicians.
• Lead campaign A/B testing and audience optimization.
• Build and execute national and state-level go-to-market strategies.
• Own and track performance against KPIs related to marketing funnel performance.
• Conduct market intelligence efforts to inform positioning and content development.
• Serve as the primary point of contact between the organization and the marketing vendor.
• Guide practices through core marketing decisions.
• Collaborate with cross-functional teams for consistent messaging.

Requirements

• Bachelor’s Degree.
• 8–10 years of experience in growth marketing or healthcare go-to-market leadership.
• Proven success in building inbound and content-led marketing strategies.
• Strong grasp of multichannel campaign planning.
• Excellent understanding of audience segmentation and persona development.
• Comfort working in a fast-growing, evolving environment.

Benefits

• Opportunity to shape a new business model in healthcare.
• Empower physicians to control their destiny.
• Work on the ground floor of a bold initiative.