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Vice President, Marketing - Remote

Posted 9 weeks ago

Overview

The Vice President of Marketing at AffirmedRx is responsible for leading marketing strategy and execution to drive organic growth across the company’s services and products, leveraging extensive experience in the healthcare industry.

In Short

  • Lead the development of the overall marketing strategy aligned with business objectives.
  • Collaborate with cross-functional teams for integrated marketing initiatives.
  • Conduct market research to identify trends and opportunities for growth.
  • Develop and implement comprehensive marketing plans with clear objectives.
  • Oversee the development and maintenance of the AffirmedRx brand.
  • Lead multi-channel marketing campaigns for customer acquisition and retention.
  • Analyze campaign performance data to optimize future initiatives.
  • Provide leadership and mentorship to the marketing team.
  • Collaborate with various departments to align marketing strategies.
  • Manage conference and events schedule for key stakeholders.

Requirements

  • Bachelor's degree in Marketing, Business, or related field; advanced degree preferred.
  • 15+ years in a senior marketing role focused on strategy and planning.
  • Demonstrated success in developing and executing effective marketing campaigns.
  • Superior analytic expertise and strategic thinking abilities.
  • Excellent communication and interpersonal skills.
  • Proactive attitude with strong emotional intelligence.
  • Ability to thrive under changing situations and ambiguity.
  • Strong business acumen and creative thinking.
  • Detail-oriented with excellent organizational skills.
  • Willingness to travel (10%-20%).

Benefits

  • Impact industry change in pharmacy benefits management.
  • Work in a thriving culture that promotes team success.
  • Competitive compensation, including equity, with health and dental benefits.

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