CRM Team Lead - Remote

Overview

Join Our Team as a CRM Team Lead for our multi-country iGaming product, backed by a company boasting ambitious Industry innovators in multi-regional reach and 3+ years of successful operation. Our portfolio includes two large-scale brands successfully operating across Tier 1.

In Short

• Develop and implement a omni-channel CRM strategy for online casinos.
• Design and execute a comprehensive CRM roadmap across two brands.
• Analyze user behavior to optimize retention strategies.
• Develop market-specific CRM approaches tailored to user preferences.
• Manage and configure the CRM platform and marketing automation tools.
• Lead, train, and mentor the CRM team.
• Collaborate with development, marketing, and analytics teams.
• Stay updated on the latest trends in the iGaming industry.

Requirements

• 2+ years of experience as Lead of CRM.
• In-depth knowledge of Customer Journey Optimization best practices.
• Proven ability to manage a team in remote international settings.
• Expertise in multi-channel customer engagement strategies.
• Strong knowledge of A/B testing methodologies.
• Ability to segment customer databases and craft personalized offers.
• Ability to manage multiple projects simultaneously.
• English Upper Intermediate.

Benefits

• Competitive salary.
• Remote work in a flexible environment.
• 20 working days of paid vacation and education projects.
• Opportunity for growth at professional levels.
• Attendance at top industry events and conferences.