Director of Product Lines - Remote

Overview

The Director of Product Lines is a strategic leadership role responsible for owning and optimizing a comprehensive portfolio of Wellness at Home products throughout their complete lifecycle.

In Short

• Own end-to-end product lifecycle management for Wellness at Home portfolio.
• Develop and execute comprehensive category strategies for sustainable growth.
• Monitor product performance metrics for optimization.
• Conduct market research and competitive analysis.
• Collaborate with clinical, operations, and regulatory teams.
• Establish KPIs and monitor category performance.
• Analyze customer needs and monitor industry trends.
• Strong business acumen and P&L management experience.
• Exceptional analytical and project management skills.
• Experience in home healthcare and wellness technology preferred.

Requirements

• Bachelor's degree in business, Marketing or Healthcare required.
• 7–10+ years experience in product category management.
• Experience in home healthcare or wellness technology preferred.
• Background in payer relations or reimbursement strategy.
• Experience managing diverse teams across multiple geographies.

Benefits

• Opportunity to drive category growth and product optimization.
• Collaborative work environment with cross-functional teams.
• Potential for travel and professional growth.
• Engagement in innovative healthcare solutions.
• Competitive compensation package.