Remote Otter LogoRemoteOtter

Senior Product Marketing Manager - Remote

Posted 1 week ago
Marketing
Full Time
USA

Overview

We are looking for a passionate Senior Product Marketing Manager who will own the product go-to-market strategy, collaborating with various teams to launch product innovations that enhance customer adoption and demonstrate market impact.

In Short

  • Define and own the go-to-market strategy for product area(s).
  • Create compelling narratives that resonate with target audiences.
  • Build expertise in target markets and educate cross-functional teams.
  • Ensure successful product launches through collaboration with Product and Marketing teams.
  • Act as a subject matter expert for internal teams.
  • Collaborate with various teams to align on strategies and campaigns.
  • Work with enablement teams to provide assets for Sales and CX teams.
  • Create internal tools and external collateral to drive growth.

Requirements

  • 5+ years of experience in B2B SaaS product marketing.
  • Preferred experience in MarTech or adjacent industries.
  • Background in marketing to franchises and multi-tier accounts.
  • Experience with SMB and product-led growth.
  • Exceptional storytelling skills.
  • Strong strategic thinking and problem-solving skills.
  • Ability to adapt in fast-paced environments.
  • Experience guiding cross-functional teams.
  • Superb communication skills across all levels.

Benefits

  • Opportunity to work in a dynamic and innovative environment.
  • Collaborative team culture.
  • Potential for professional growth and development.
ActiveCampaign logo

ActiveCampaign

ActiveCampaign is a leading provider of customer experience automation solutions, specializing in email marketing, marketing automation, and CRM. The company focuses on helping businesses of all sizes to engage with their customers through personalized communication and automation tools. With a robust partner ecosystem, ActiveCampaign is dedicated to driving revenue growth through innovative partner marketing programs and strategic collaborations. The company values strong relationships with its partners and aims to modernize and expand its partner offerings to enhance overall business success.

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