Senior Digital Marketing Manager - Remote

Overview

As Senior Digital Marketing Manager on our CRM team, you’ll play a critical role in driving adoption of our ExpressExam product and empowering customers to choose the brand of contacts they wear.

In Short

• Drive awareness and adoption of ExpressExam product.
• Collaborate with multiple stakeholders.
• Identify customer segments for cross-sell.
• Optimize messaging with product team.
• Support customer retention efforts.
• Test and optimize marketing campaigns.
• Analyze campaign performance and provide insights.

Requirements

• 6+ years in CRM or lifecycle marketing.
• 3+ years driving cross-sell in ecommerce.
• Expertise in customer data platforms.
• Proven collaboration skills.
• Strong analytical skills.
• High proficiency with analytics platforms.
• Excellent project management skills.

Benefits

• Free eye exams for family.
• Deep discounts on lenses and glasses.
• Amazing healthcare coverage.
• 401(k) match.
• Flexible PTO.
• Tuition reimbursement program.
• In-house restaurant with discounted meals.
• Free snacks and drinks.
• Full onsite gym.