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Head of Email & Lifecycle Marketing - Remote

Posted 20 hours ago
Marketing
Full Time
USA
$168,000 - $198,000/year

Overview

Wpromote is seeking a Head of Email and Lifecycle Marketing to lead a talented team and innovate solutions for ambitious clients, focusing on the evolution of email marketing into lifecycle marketing.

In Short

  • Lead and grow a team in email and lifecycle marketing.
  • Manage strategic accounts and client relationships.
  • Drive the strategic use of AI and automation.
  • Oversee onboarding of new accounts.
  • Conduct performance reviews and provide coaching.
  • Improve operational processes and workflows.
  • Partner with Data Strategy for customer data infrastructures.
  • Set strategic direction for multi-channel lifecycle programs.
  • Lead new business pitching for CRM and lifecycle marketing.
  • Report on key performance metrics to senior leadership.

Requirements

  • 8+ years of experience in email and lifecycle marketing.
  • 4+ years of staff management experience.
  • Experience managing remote teams.
  • Strong knowledge of marketing automation and CRM.
  • Expertise in ESP, CRM, and CDP platforms.
  • Proven track record in business development.
  • Hands-on experience with advanced lifecycle campaigns.
  • Strong communication and storytelling skills.
  • Bachelor’s degree.

Benefits

  • Remote-first culture.
  • Unlimited PTO.
  • Flexible schedules.
  • 100% paid parental leave.
  • 401(k) matching.
  • Comprehensive insurance options.
  • Annual Class Pass credits.
  • Extended holiday breaks.
WPROMOTE logo

WPROMOTE

Wpromote is a dynamic and rapidly growing digital marketing agency recognized as one of the best places to work by Ad Age and Glassdoor. With a commitment to fostering a diverse and inclusive work environment, Wpromote prioritizes employee well-being through flexible work arrangements, unlimited PTO, and comprehensive benefits. The company emphasizes collaboration and innovation, encouraging its team members to build strong client relationships while pursuing growth opportunities. With office hubs in major cities like Los Angeles, Chicago, and New York, Wpromote offers a supportive atmosphere for professional development and teamwork.

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