Digital Marketing Manager - Paid Media - Remote

Overview

WongDoody creates human experiences at 22 studios across 4 continents. We believe the future can be molded. And by shaping human experiences through creativity and tech, we work to build a future we believe in.

In Short

• Design, build, and optimize paid media campaigns with 6-figure budgets.
• Manage and optimize regular reporting and dashboards.
• Consult with clients on paid media as part of a holistic and integrated digital marketing approach.
• Proactively develop opportunities to improve campaign and content performance through the use of paid channels and platform changes.
• Collaborate closely with strategy and creative teams to enhance digital marketing content.
• Know and consult on Meta, Google, TikTok, and Pinterest Ads: campaign setup, monitoring, and optimization.
• Test and evaluate new marketing channels and advertising formats.
• Develop and implement performance marketing strategies, including KPI frameworks, targeting strategies, and media plans.
• Ensure effective budget allocation across channels based on performance.
• Contribute to other marketing areas such as email marketing and CRM.

Requirements

• Minimum of 6-8 years of experience in marketing and paid advertising, ideally in the consumer goods and retail sector.
• Proficiency with various ad managers, Google Analytics, and Google Tag Manager.
• Agency experience and familiarity with cross-disciplinary collaboration, especially with creative deliverables.
• Excellent communication and presentation skills, with the ability to influence stakeholders at all levels.
• Demonstrated interest and curiosity in marketing technology, social media evolution, and automation.
• Empathy, listening skills, and openness to integrating technological developments into daily business.
• Fluency in both German and English.

Benefits

• Flexible working hours.
• Work where it works for you. At home or in the office, or any mix you like.
• Working for strong brands and clients we believe in.
• 30 days' vacation per year.
• Urban Sports Club.
• Nice people in welcoming teams.