Senior Manager, Enrollment Marketing - Remote

Overview

The Senior Manager for Enrollment Marketing will lead the efforts to develop and execute on WW4B’s B2B2C strategy to increase member enrollment and engagement through a creative, data-driven approach.

In Short

• Lead development and execution of B2B2C marketing strategy.
• Focus on optimizing member enrollment and engagement metrics.
• Collaborate with cross-functional teams to ensure alignment.
• Manage a supporting marketing team.
• Drive marketing analytics and performance strategies.
• Client-facing experience required for top-tier clients.
• 8-10 years of marketing experience required.
• Experience in the health and wellness industry preferred.
• Strong leadership skills necessary.
• Demonstrate industry expertise in member engagement.

Requirements

• 8-10 years of experience in engagement/marketing strategies in B2B2C setting.
• 3-5 years experience executing performance strategies.
• Minimum 2-3 years in B2B2C marketing for digital healthcare.
• Experience in team management.
• Client-facing background in B2B2C marketing.
• Experience with business performance analytics.

Benefits

• Comprehensive benefits package.
• Annual bonus program.
• Opportunity to work in a diverse and inclusive environment.
• Flexible work arrangements (1-2 days in office).