Senior Growth Specialist - Remote

Overview

Wati is a rapidly growing CPaaS (Communication Platform as a Service) that offers innovative business messaging solutions for both SMBs and large enterprises. Our mission is to simplify business communication, starting with WhatsApp.

Backed by global investors Sequoia, DST Global, and Tiger Global, we proudly stand as Shopify’s first investment in Asia. Additionally, we’re one of the industry's top Meta BSPs (Business Solution Providers).

We serve 12000+ customers across 100+ countries. As a remote-first company, we prioritize adaptability and inclusivity. Our talented team spans the globe, working collaboratively to drive innovation and empower businesses through WhatsApp.

To support our expansion in Greater China, we are now hiring a Senior Growth Specialist to drive user acquisition, performance marketing, and revenue growth in the region.

In Short

• Develop and execute performance marketing strategies across various channels.
• Drive data-driven growth through campaign data analysis.
• Master funnel optimization and attribution processes.
• Localize and adapt marketing strategies for the Greater China region.
• Monitor performance metrics and generate insightful reports.
• Collaborate with cross-functional teams for alignment on growth targets.
• Support diverse marketing projects for unified brand presence.

Requirements

• Experience in performance marketing and user acquisition.
• Strong analytical skills for data-driven decision making.
• Familiarity with marketing channels like Meta, Google Ads, and local platforms.
• Ability to optimize marketing funnels and conduct A/B testing.
• Excellent collaboration skills with cross-functional teams.
• Understanding of regional market nuances in Greater China.

Benefits

• Work in a remote-first environment.
• Collaborate with a global team.
• Opportunity to drive significant growth in a dynamic market.
• Be part of a rapidly growing company with strong backing.