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Meta Paid Acquisition Expert, Shopify Apps - Remote

Posted Yesterday
Marketing
Full Time
Worldwide

Overview

As a Meta Paid Acquisition Expert at Vitals, you will own and scale Meta Ads campaigns, optimizing for growth and performance.

In Short

  • Own and scale all Meta Ads campaigns (Facebook & Instagram).
  • Build and optimize full-funnel strategies.
  • Launch, test, and iterate on creatives, copy, audiences, and offers.
  • Continuously optimize for CPA, ROAS, LTV.
  • Manage and allocate significant monthly ad budgets.
  • Deep-dive into performance data to identify patterns.
  • Run structured experiments (A/B tests).
  • Stay updated on Meta platform changes.
  • Build reporting and dashboards to communicate insights.
  • Create playbooks to scale successful strategies.

Requirements

  • 5-8+ years of experience running Meta Ads.
  • Proven track record in managing large budgets.
  • Experience launching and scaling campaigns.
  • Deep understanding of Meta Ads mechanics.
  • Data-driven decision-making.
  • Creative mindset for effective ad performance.
  • Ability to move fast and iterate.
  • Strong ownership mindset.
  • Experience in Shopify, SaaS, or ecommerce is a plus.

Benefits

  • 100% remote work.
  • Competitive pay aligned with expertise.
  • Full ownership of Meta Paid Acquisition.
  • Freedom to test and scale without bureaucracy.
  • Direct impact on company growth.
  • A fast-moving, results-oriented team.
  • Stable and profitable company environment.
Vitals logo

Vitals

Vitals is a leading company in the Shopify ecosystem, providing an all-in-one app that enhances the shopping experience for over 150 million users across more than 30,000 stores globally. With a perfect score of 5/5 from over 2,750 reviews on the Shopify App Store, Vitals is dedicated to helping merchants optimize their sales and grow their businesses. As a 100% bootstrapped and profitable organization, Vitals focuses on serving merchants without the influence of investors, emphasizing action and results. The company is currently seeking a Chief Marketing Officer to transition from a product-led success to a brand-led growth strategy, aiming to expand its visibility and impact within the e-commerce landscape.

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