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Content Marketing Manager - Remote

Posted 2 weeks ago
Marketing
Full Time
MA, USA

Overview

Veracross is searching for a dynamic Content Marketing Manager to strategize, create, and manage compelling content across our range of Edtech brands. This role will be essential in shaping our content strategy, driving our messaging to our target audience, and ensuring consistency across all communication channels.

In Short

  • Develop and implement a comprehensive content strategy that aligns with the overarching marketing goals and brand identity.
  • Manage the content creation process, including planning, writing, editing, and publishing across various platforms.
  • Proactively strategize and execute content that furthers our thought leadership within the market.
  • Conduct regular performance analysis of content, utilizing insights to guide future strategies and initiatives.
  • Collaborate with cross-functional teams to ensure all content is aligned with brand standards and marketing goals.
  • Maintain an editorial calendar and manage communications with team members for regular content updates.
  • Assist Digital Marketing Manager in SEO monitoring and analysis for content opportunities to drive higher organic website traffic.

Requirements

  • Proven experience in content marketing and strategy.
  • Strong writing and editing skills with attention to detail.
  • Experience with SEO best practices and analytics tools.
  • Ability to work collaboratively in a team environment.
  • Excellent organizational skills and the ability to manage multiple projects.
  • Knowledge of digital marketing trends and tools.

Benefits

  • Work in a values-led community of professionals.
  • Opportunity to contribute to the education sector.
  • Collaborative and supportive team environment.
  • Potential for career growth within a growing company.
Veracross logo

Veracross

Veracross is a leading provider of SaaS-based School Information Systems (SIS) tailored for independent K-12 schools globally. With a unique one-record solution that integrates a comprehensive database and personalized communication tools, Veracross aims to unify school communities and enhance educational quality. The company, which has a values-driven culture and a team of 350 employees across the US, UK, and Australia, supports over 3,200 schools in 60 countries. Veracross encompasses five product brands, including Veracross SIS, Magnus Health, Digistorm, Epraise, and Firefly, each contributing to a holistic approach to school management, student health, community engagement, and online learning.

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