Marketing Analyst - Remote

Overview

UPSTARS is a product IT company focused on technological solutions and B2B services for international clients, actively scaling projects and teams in the iGaming sector.

In Short

• Develop traffic quality assessment models and benchmarks.
• Generate hypotheses for conversion improvements and effective traffic experiments.
• Conduct research on the causes of performance changes.
• Perform A/B tests for funnels and traffic acquisition creatives.
• Weekly and monthly monitoring of metrics and trend analysis to enhance marketing effectiveness.
• Collaborate with data engineers to improve the collection and processing of marketing data.
• Develop reports and analytical documents for marketing data analysis results.
• Maintain documentation in your domain.

Requirements

• 1+ years of experience in data analysis (Data/Marketing Analyst).
• High proficiency in SQL and experience creating complex analytical queries.
• Practical experience with Tableau for 1+ year.
• Expertise in Digital Marketing and understanding of key marketing metrics.
• Strong analytical skills, including processing, modeling, interpreting, and visualizing large structured and unstructured data sets.

Benefits

• Embrace challenging tasks that reveal potential.
• Communicate openly and simply, even about complex issues.
• Avoid bureaucracy and outdated approaches – we support freedom of action.
• Possess strong capabilities for creating technological solutions from scratch.
• Utilize cloud storage, Kubernetes, and other components of digital maturity.
• Automate routine tasks to focus on development and professional growth.
• Provide a clear career plan with Performance Reviews, training, mentoring programs, and opportunities to test other technologies on additional projects.
• Team with values – we work, relax, and do good deeds together.