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Associate Marketing Manager, Streaming - Remote

Posted 3 days ago
Marketing
Full Time
USA

Overview

The Consumer Marketing Team at TMB is looking for an Associate Marketing Manager for our Streaming TV product line. This position will report to the Senior Marketing Manager and be responsible for supporting owned, earned, and paid marketing efforts executed through on-air promos, smart TV on-screen banners, email, newsletter, push notifications, performance marketing and site ads/optimization.

In Short

  • Support the Senior Marketing Manager in driving audience growth and executing all streaming earned, paid and owned marketing efforts.
  • Monitor and manage campaign analytics and performance tracking for streaming efforts.
  • Support the creation of quarterly marketing recap decks and upcoming marketing plans.
  • Assist with budgeting and forecasting paid spend for streaming and apps efforts.
  • Build relationships and collaborate with partners in the streaming tv space.
  • Collaborate across TMB departments to ensure cohesive content marketing campaigns.
  • Work with Streaming programming team to determine priorities and marketing strategies.

Requirements

  • BA in Marketing, Business, or a related field required.
  • 2-3 years non-internship marketing experience.
  • Prior streaming, television and/or media experience is preferred.
  • Performance marketing experience is a plus.
  • Experience with analytics and project management tools (Google Analytics, Looker, Airtable, Jira).
  • Strong problem-solving skills and excellent attention to detail.
  • Excellent written and verbal communication skills.
  • Expert knowledge of Microsoft Excel and PowerPoint.

Benefits

  • Collaborative and engaging culture.
  • Work/life balance.
  • Generous time off.
  • Comprehensive benefits and programs.

T.M.B

Trusted Media Brands

Trusted Media Brands (TMB) is a community-driven entertainment company that engages over 250 million consumers globally through various platforms, including streaming TV, social media, web, and print. With a diverse portfolio of brands such as FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, and The Pet Collective, TMB focuses on content inspired by its audience. The company aims to spark curiosity, fuel laughter, and inspire individuals to lead fulfilling lives. TMB also offers data-driven marketing solutions and award-winning licensing services, fostering a collaborative and engaging workplace culture.

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