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Marketing Manager, Streaming - Remote

Posted 3 days ago
Marketing
Full Time
Worldwide

Overview

The Consumer Marketing Team at TMB is looking for a Marketing Manager for our Streaming TV product line. This position will report to the Senior Director of Marketing and be responsible for managing a team of two to oversee owned, earned, and paid marketing efforts executed through on-air promos, smart TV on-screen banners, social media, email, newsletter, push notifications, performance marketing and site ads/optimization.

In Short

  • Ownership of audience growth and implementation of streaming marketing efforts.
  • Monitor and manage campaign analytics and performance tracking.
  • Present quarterly marketing recap decks and upcoming marketing plans.
  • Budget and forecast all paid spend for streaming and apps efforts.
  • Build relationships and collaborate with partners in the streaming TV space.
  • Collaborate across departments to ensure cohesive content marketing campaigns.
  • Work with programming team and social media brand directors on marketing strategies.

Requirements

  • BA in Marketing, Business, or a related field required.
  • 2-4 years non-internship marketing experience.
  • Prior streaming, television, and/or media experience preferred.
  • Performance marketing experience is a plus.
  • Management experience is a plus.
  • Experience with analytics and project management tools.
  • Excellent problem-solving skills and attention to detail.
  • Strong communication and presentation skills.
  • Expert knowledge of Microsoft Excel and PowerPoint.

Benefits

  • Collaborative and engaging culture.
  • Work/life balance and generous time off.
  • Comprehensive benefits and programs.

T.M.B

Trusted Media Brands

Trusted Media Brands (TMB) is a community-driven entertainment company that engages over 250 million consumers globally through various platforms, including streaming TV, social media, web, and print. With a diverse portfolio of brands such as FailArmy, Family Handyman, People Are Awesome, Reader's Digest, Taste of Home, The Healthy, and The Pet Collective, TMB focuses on content inspired by its audience. The company aims to spark curiosity, fuel laughter, and inspire individuals to lead fulfilling lives. TMB also offers data-driven marketing solutions and award-winning licensing services, fostering a collaborative and engaging workplace culture.

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