Influence Marketing Lead - Remote

Overview

TripleTen is a leading EdTech company that offers accelerated programs in programming and data analysis, enabling students to secure jobs in the IT sector in the US and Latin America within a year. We guarantee a 100% money-back policy and have an impressive 87% employment rate among our graduates.

In Short

• Develop and execute a comprehensive performance-driven influence marketing strategy across multiple markets, with a primary focus on the US market
• Manage and coordinate multiple agencies, contractors, and vendors to ensure aligned execution of marketing initiatives
• Build and nurture relationships with influencers across different tiers - from micro to macro influencers
• Oversee agency relationships and deliverables, ensuring quality and adherence to KPIs
• Manage campaign budgets with strict adherence to key performance metrics (CPL, CAC, ROAS)
• Design and implement A/B tests to optimize campaign performance

Requirements

• 4+ years of experience in influence marketing with proven track record in lead generation and sales conversion
• Experience leading small teams and managing relationships with marketing agencies, freelancers, and contractors
• Proven ability to negotiate and manage vendor contracts and service level agreements
• Demonstrated success in the US market or other international markets
• Deep understanding of performance marketing metrics and experience in campaign optimization
• Experience in budget allocation and management across multiple vendors and channels
• Hands-on experience working with major social platforms (Instagram, TikTok, YouTube) and various content formats
• Excellent English communication skills (both written and verbal)

Benefits

• Remote, Full-time Contract position
• Level of freedom to determine the vision of projects and resources to achieve it. We don't believe in micromanaging
• Get hands-on experience in an ed-tech environment (learning tools and the ins and outs of online education for adults)
• Digital office. To keep our teamwork smooth, we use modern digital tools like Miro, Notion, Slack, etc
• Diverse and close-knit team. We're spread out across the US, Europe, and more!